Loose Lips Shrink Chips - What NOT to tell your insurance adjuster

by Mark Goldwich

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There are so many great quotes that support this subject – “Silence is golden”, “It’s better to be thought a fool than to open your mouth and remove all doubt”, “Play your cards close to your vest”, and so on.

The point is, as with many things in life, when it comes to insurance claims, you need to watch your Ps and Qs (I couldn’t help throwing in one more). Be mindful of what you say, and how it may affect you later. That could be tricky, especially when you don’t know how what you say now can affect you later as it relates to something as complex as insurance. So, stick to the rules above, and below.

My best advice for when you are talking to any insurance representative (after recommending you consult a professional for representation on your claim) is to say as little as possible, and to keep what you say as factual as possible. Most people, once they get started talking, have difficulty putting on the brakes. Most people are also uncomfortable with “dead air”, or that “awkward silence.” They’ll start off telling you about the pipe that burst, and before you know it, they’ll be rambling on about how their “dog Petey, named after a favorite uncle, doesn’t like a certain neighbor, who’s kid once stole a car and” … you know?

I tell people to just answer questions factually, in as few words as possible, and only if they personally know something to be a fact. For example, if their uncle told them the house was built in 1972, and he explains he knows that for a fact because that was the year the Miami Dolphins went undefeated…and they are asked how old the house is, and they don’t personally know, the answer is “I don’t know.” Or they could say, “I don’t know, but my uncle has said it was built in 1972.” But, “1972” is the wrong answer, even if the uncle was right, and the home happened to be built in 1972.

There is absolutely nothing wrong with saying, “I don’t know”, or “I don’t recall”, especially when that is the truth, but many people feel saying that too many times gives the impression that they are being evasive, or worse, that they are not smart (otherwise, they would know). To me, what’s not smart, is giving an answer to a question when you don’t really know the answer. And to an insurance company, giving an answer that turns out to be proven wrong – can be considered evasive, or even “a material misrepresentation”.

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I also remind people that terminology counts. I’ve heard many people describe a pipe leak, or a toilet overflow, as “a flood”. That may be what it ended up looking like, but in insurance terminology, “flood” refers to “a general and temporary condition of partial or complete inundation of … normally dry area from overflow of inland or tidal waters or unusual and rapid accumulation or runoff of surface waters from any source…”, and for the most part “flood” is not covered by your homeowners insurance. So, don’t say “flood” unless you are really sure this is what it is.

Another often confused term is “back-up”. Sounds innocent enough, right? There are generally two reasons why water comes up out of a drain, instead of going down a drain. Water is either backing up through the city sewer line or a septic drain field (this is a true “back-up”), or there is a clog in a drain pipe (this is technically a “fill-up”). In both of these cases, the results appear to be exactly the same – water coming up out of a toilet or drain. Why does this matter? Well, one is typically excluded from coverage, and one is typically covered. The problem is, most people, even insurance adjusters, aren’t familiar enough with these terms, and if the wrong term is given, the claim is denied. Now, you can’t just say “fill-up” and expect the claim will be paid, either. You have to be able to demonstrate it was truly a “fill-up”, and you may have to be able to articulate the difference, to someone who is supposed to know the difference, but doesn’t, and will not readily believe they have been “doing it wrong all these years” – You can bet I have heard that response a few times.

From newgeography.com
How about “vacant” versus “unoccupied”? Historically, and generally, when it comes to insurance, the term “vacant” also triggers thoughts of denial by insurance adjusters, especially when related to certain types of losses (theft and vandalism) on certain types of policies (commercial rental or business policies). Here, another seemingly trivial technicality may be the difference between coverage (if unoccupied) and denial (if vacant). The term unoccupied means nobody is living in the property. And the term vacant means there is not only nobody inhabiting the property, but there is no personal property there as well. So if a home is vandalized, and an adjuster learns the home had been empty for 2-3 months before the vandalism occurred, they may deny the claim, despite the fact that the property still contained many personal property items (furniture, dishes, cleaning supplies, etc.). Now, I will say some insurance companies have picked up on this difference, and now take steps to more specifically define what they mean by “vacant”, or they simply exclude for theft or vandalism if the property is either “vacant” or “unoccupied.” 

And then there are words that just scream “not covered!” to most adjusters. You see, most insurance policies have certain things that are universally excluded from coverage. These are things like, “mold”, “rot”, “wear and tear”, “defect”, and just plain “old.” So when an adjuster hears these words coming from a policyholder, the little red light in their head immediately goes off, and sometimes they don’t even bother to verify it for themselves. After all, they were given the “facts” by you, the person who should know best. Case closed.

Mold as a rule is often not covered. But water damage is usually covered. And in most cases, guess what almost always precedes mold? That’s right, water. So in cases where water has damaged property, and then mold sets in, you might want to focus your attention on the water, not the mold if you want to have a better chance of getting paid. Is this being deceptive? An insurance company adjuster might suggest it is, but it absolutely is not, it is being factually correct.

The same is true for rot. Rot is generally not covered. But sometimes the rot that is seen (which may have occurred years ago from an old leak), is simply found in the same area of a new leak. If you just show the adjuster the rot in that area, he or she may assume the rot is related to the “new” leak, believing it is a long-term, on-going leak. A small difference in understanding could change the entire outcome of the claim. We have seen it happen more than once.

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This is just a sample of often confusing and misunderstood terminology related to insurance claims. There are many more, and as we have seen, policies are always evolving to minimize the potential misunderstandings or ambiguities that tend to result in litigation. This is good for the consumer in that lawsuits are reduced, which could (theoretically) keep premiums in check, but on the other hand, it usually resolves the ambiguity in favor of those who write the policies to begin with – the insurance companies.

I hope you have learned from this that when the chips are down, it is best to know your insurance policy, know your terminology, and as Kenny Rogers famously sings, “You gotta know when to hold ‘em.” By that I mean, don’t spill your guts when talking to an insurance adjuster, because words matter, and simple misstatements could mean the difference between a claim’s life and its demise.

Mark Goldwich is president of Gold Star Adjusters, a group of public insurance adjusters dedicated to helping citizens get the maximum settlement for any insurance claim.





Hold the Mold

by Mark Goldwich

If you are like me and many other people I know, you have been suffering from allergies due to especially high pollen levels. It is amazing how much aggravation those tiny little spores can inflict on people, especially if they are sensitive to it, as I am. While I usually like to be outdoors and enjoying the sunshine and fresh air, lately I just want to be in my home or office, windows shut tight, breathing nice stale air with minimal pollen.
Knowing there had to be a way to relate this to insurance claims, I quickly realized mold is a lot like pollen – itty bitty spores floating around when the environmental conditions are just right, wreaking havoc on those people who are most sensitive, and those items that are most difficult to get mold out of.
Image courtesy of blackmoldrepair.com
Mold damage to domestic and commercial properties can be both extremely dangerous from a personal health perspective and quite expensive to repair - far more expensive to repair than a lot of property owners realize. Especially if it’s that black mold we keep hearing about with the scary name - Stachybotrys chartarum. This variety of mold has been known to cause illnesses including brain damage, and has also been said to be linked to “sick building syndrome”.
Not surprisingly, perhaps, the insurance companies have not only figured out how much this kind of damage can cost ... they have also figured out how to avoid paying for the majority of the damage in the most severe cases.
Like most things, it used to be a lot simpler. In the situation where you have a sudden major loss that is covered by your policy and mold quickly ensues as a result of that loss, then historically, what has happened is that the policy simply kicked in to cover the damages. Whatever the insurance company had to pay to repair your property was simply what it would pay, whether it was a little, or a whole lot.
Courtesy of blackmoldmichigan.com
I actually had a claim just a couple of years ago where a couple had what was deemed a covered mold loss, and the insurance company ended up paying something close to a quarter of a million dollars – a huge amount – especially when compared to the $8,200 the insurance company offered before I got involved. Of course, that was what the couple had been paying healthy premiums for years to be protected from: that huge repair bill.  
Nowadays, that simple outcome is much less likely to happen, at least in my state. In almost every policy in the state of Florida, you will find something called a "mold endorsement." This is a very tricky piece of policy wording. Why do I say "tricky?" That’s because normally, an endorsement is something that gives you additional coverage within your policy above and beyond the boilerplate language. This passage is tricky because it leads you to expect you are getting coverage that you're not.
The policy seems to give you extra coverage for mold, but actually, under this endorsement, that coverage is severely limited, typically to a maximum of ten thousand dollars. That may sound like a lot of money if you've never been through the process, but as the experience of those homeowners I worked with a few years back suggests, it really isn't.
Notice once again what has happened here. The industry is not cutting your premium by 90% because you're suddenly getting a tenth of the coverage on mold damage that you might have imagined you were getting when you first became a customer. It's simply reducing your coverage by 90% and calling it a day.
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If we went to the supermarket, and found we had to pay the same amount for a gallon of milk that we had to pay last week … but then realized, as we put our groceries away, that the gallon container only contained a cup of milk … we might have cause to complain to the state consumer protection authorities. And we certainly would have cause for complaint if we noticed that every single provider of milk in the state had executed the same “adjustment” at roughly the same time! In such a situation, it would be very hard to believe that the local and national news outlets wouldn't devote heavy coverage to such an “adjustment,” and it would be hard to imagine, too, that politicians and regulators would sit still for such abuse of the consumer.
But this isn't milk we're talking about. It's insurance. It's not something you pour on your cereal. It's your ability to restore your life, your home, and your family after a disaster. So no one pays much attention. Except the individual consumers who find out the hard way that they have a problem.
The problem is that most homeowners a) don't know that ten thousand dollars may not be close to  solving a mold remediation problem, and b) would probably never bother to check the language anyway. So what has the industry done here? It has simply decided that it was paying too much on completely legitimate mold claims ... and found a way to pass the vast majority of the costs to repair the most serious cases on to consumers who don't know any better. The insurance companies needed no legal authorization to do this. They simply put it into their agreement, called it an "endorsement," and made your life significantly more difficult and expensive when the time comes to deal with the mold problem. Here again, we have a situation where you need a professional review of your policy before you sign on the dotted line, especially before you accept a claim settlement.

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I certainly hope this has enlightened you a little bit about mold endorsements. But, there is actually a whole lot more on the topic of endorsements that you should know about – maybe next time! Just remember, when it comes to mold, or endorsements, or anything insurance claim related, don’t assume the insurance company is on your side, and don’t accept what they tell you as the absolute truth. Seek professional help … just as you would for severe allergies.
Mark Goldwich is president of Gold Star Adjusters, a group of public insurance adjusters dedicated to helping citizens get the maximum settlement for any insurance claim.

Overlooking the Obvious

By Mark Goldwich

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There’s an old saying about “not seeing the forest for the trees.” This basically means even though something is right in front of you, you may not be able to see it. I think it is more about not recognizing what is in front of you, because you either aren't focused on it, or you're more focused on something else. And when you don’t recognize something that's right in front of you, it's easy to overlook. It happens to us all from time to time.

When it comes to insurance, here’s what people typically overlook: Insurance companies are businesses. You may say, “That is so obvious, everybody knows that.” And on the surface, this is true. But do you know what it really means – how that fact is actually going to affect your life when you have to file a claim?

If you’ve ever tried to collect on a claim after a major disaster such as a fire, flood, or hurricane, you probably do know what it really means when I say that the insurance company is a business, first and foremost. On the other hand, if you have not yet had this experience, or are just beginning the process of filing a clain, then this blog should definitely be considered “required reading” for you. 
              
Image courtesy of brucemcintyre.com
For instance: You may think, because you pay insurance companies to protect you against risks, that you are the “customer” or “client” of the insurance company. While this may be technically true, this attitude can be a big mistake. Even if know your insurance agent well, consider your agent a friend, and even socialize with him or her, when it comes down to it, your friendly agent and your insurance company are two different entities entirely, and as such, they may view you completely differently.

If you think of yourself as the “customer” or “client,” you will expect certain principles of “customer service” to guide the relationship after an unexpected event affects your property. You will also expect the insurance company to be accountable to you in a way that’s roughly similar to the way a furniture store is responsible for delivering furniture in a timely fashion. I hate to be the bearer of bad news, but if you think that way, as most people do, you will almost certainly be disappointed.

As someone with nearly 30 years of experience as an insurance adjuster, working on both
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the insurance company side and the insurance consumer side, I’m here to tell you a hard truth.  
You may want to be treated as a “customer”, and you may want the insurance company to be accountable – to fulfill its obligations to you without you having to do much beyond routine paperwork. It doesn’t necessarily work out like that.

Often, you are simply regarded as the next in a very long line of people who are trying to take more from the insurance company than you deserve. The working assumption is likely to be that your claim is not fully justified, even when it is. Rather than viewing yourself as a customer, I want to suggest that you may be better served by thinking of the insurance company as your legal adversary.

Why do I say that? It’s really not simply because I represent people who have claims against insurance companies. It’s because that's how insurance companies tend to treat the people they cover: as one would treat a legal adversary. And if you ever had to face one of your insurance company’s attorneys, you certainly know this to be true.

Consider the case of a Superstorm Sandy victim that aired on “60 Minutes” recently. In this case, a homeowner discovered that his insurance company altered the report of an
ThinkProgress.org
engineering firm the insurance company sent out. Instead of saying “structural damaged” as the engineer wrote, the report was altered to say “no structural damage” in the final version. As you can imagine, this simple word change meant the insurance company would be spared from having to pay many tens of thousands of dollars more for each claim like this (if you multiply that by thousands of claims, you begin to see what the motivation is). When the homeowner saw the original draft report he took a photo of it with his phone. There it was, proof the insurance company was trying to defraud him. Well, in court, the insurance company’s attorney actually suggested it was the homeowner that was trying to commit fraud; and that by taking a photo of the report, he was “stealing” it. You see, insurance companies view reports like this to be “work product” – in other words, they own the report.

I myself handled a claim for a woman whose car was stolen and then dumped into a canal. The car was fairly new, and not causing her any problems. Still, the insurance company suspected she may have had the car taken and dumped in order to collect the insurance money so she could get a newer car.  As a result, they refused to pay her anything. Why? They came up with 2 reasons. 

  1. They said cellphone records showed a “ping” on a cell tower “near” the area where the car was located on the night the car went missing.   (This statement alluded that she got a call from her boyfriend to pick her up and drive him back home after “the deed was done."), 
  2. They said her taking out “Gap Insurance” was suspicious. That’s right, buying insurance to cover the depreciation gap – the stated purpose of the insurance – is suspicious to the insurance company. Not when it is being sold and the premium is collected, mind you, but just when you try to collect on it. Happy ending though, we got her paid (without having to involve attorneys).
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There are dozens, if not hundreds, of equally shameful examples on-line of insurance company lawyers going after customers by using inexcusable tactics to get the desired results. Feel free to take a few minutes (or hours) to search this for yourself online, but be prepared to be overwhelmed.


Don’t overlook the obvious, insurance companies are businesses. They are here to make money – correction – they are here to make a profit. You see, they make money when you pay your premium, and then they make more money by investing the premium money you pay. That’s their profit. When they pay your claim, however; odds are they are paying you more than the premiums you have paid, which means they are paying you with money that was supposed to be their profit. You might imagine they don’t like that much. And in that case, you’d be displaying a remarkable clarity for the obvious.

Mark Goldwich is president of Gold Star Adjusters, a group of public insurance adjusters dedicated to helping citizens get the maximum settlement for any insurance claim.


Is it Time to Come Out of Your Cave Yet?

By Mark Goldwich

Image courtesy of blog.tmcnet.com
Unless you’ve been living in a cave, you know emails are very much in the news lately. Private
emails, business or government emails, mixing the two on multiple devices via multiple servers have been a hot topic lately.  Not to mention whether or not these emails (and text messages) can, should or must be saved, and for how long, and by whom, have been discussed and dissected nearly non-stop for the past week or so. And it doesn’t look like there is an end in sight to neither the topic nor the controversy generated by it. My goodness, if it weren’t for Ferguson, MO flaring up again, and Iran going nuclear, you can imagine how we would all be hearing about Emailgate 24/7?

“How does this have anything to do with insurance claims?” you might ask. Because, like so many aspects of our daily lives these days, more and more correspondence is done by a keyboard and transmitted electronically these days than by the U.S. Mail. Insurance companies and their adjusters often have email addresses, and most allow these representatives to communicate with their customers electronically. Personally, I think this is a very bad idea for insurance companies or adjusting firms, and few are limiting this activity.

Why is it bad for insurance company representatives to email or text a claimant?  I would respond by noting the obvious, that electronic communications are fast, but permanent (unless you have a private server and limit access to it). It is too easy to quickly respond to an email or text, sometimes without thinking it through, or doing any serious fact-checking. And once someone hits “send”, they can’t get it back.

Besides, if you are the insurance company, you don't want anything happening quickly. As I often
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say, time is the insurance company's best friend. Time is always on their side. Time is what gets claimants to grow so frustrated with the process that they are willing to accept a lower settlement, or to prefer to walk away with no money at all, rather than to continue to fight for what must seem like an eternity. I’ve seen it myself all too many times. Time is also what causes some claimants to die (literally) before their claims get settled. Do you really think family members, with plates already full of obligations, want to add an ongoing claim dispute they know nothing about to their to-do list? Not likely.

Keep in mind though, if you are the claimant, while you want to take advantage of the speed of electronic communications, you also need to be careful not to send a hastily written communication that can be made part of a permanent record, because you too will be unable toretrieve it after clicking “send”. Naturally, this is another reason you should entrust the claim to a licensed professional who should not be sending emails or texts without giving them proper consideration, and who should not be caught up in the emotion of the moment.

So, my advice to claimants would be, hire a professional to help you with your claim. And if you insist on trying to handle a claim yourself, use electronic media for communications as much as possible, but be sure to put due thought into whatever you put in writing.  Understand that once sent it can’t be undone, and that if you ever say the wrong thing, the insurance company can, and will, use it against you later. Another piece of advice would be to keep copies of all these communications in case you need them at a later date as well.

Case in point: We currently have a client who suffered a significant flood loss. She called her agent,
Image from ready.gov
who she had multiple policies with for several years. She had a good, one might even say friendly, relationship with her agent. After suffering the loss she contacted her agent who said he would take care of it. Time passed and she kept in touch with her agent, mainly by texting. From her texts with the agent it seemed like there was nothing unusual about the claim. It was just taking a while to get it processed. And then she got the settlement paperwork, which was prepared by the agent, that showed most of the claim was not being paid. In fact, the payment came out to about 5% of the entire claim, or about $4,000 on an $80,000+ claim.

That was enough to prompt her to hire us, and once she did, we quickly learned what was happening behind the scenes. Things that came as a complete shock to her. But the good news was, she had saved all the emails and texts between her and the agent, and while this claim has not yet been resolved, we strongly believe those saved communications will go a long way towards getting this claim turned around for her. All those short conversations tell a story (different from the one the agent was telling).  They show a pattern of behavior, for both her and her agent, that could make all the difference in the world in this “he said, she said” situation.

In this blog we have gone from coming out of our caves to observe current headlines, to advice for insurance claimants on using electronic communications. This included a real-life example of how that advice could be applied to your advantage. I hope you will be able to benefit from this information well into the future. You never know when you’ll need it. And now, back to the news…

Mark Goldwich is president of Gold Star Adjusters, a group of public insurance adjusters dedicated to helping citizens get the maximum settlement for any insurance claim.






Whatever Happened To Integrity?

by Mark Goldwich

It’s everywhere in the news and online lately. Integrity is in decline. Political scandals involving everything from campaign financing, to disappearing emails, to marital infidelity, to deflated footballs, influence peddling and cronyism…you name it. Maybe it’s the 24/7 news cycle, or maybe it’s just happening more frequently, but there does not seem to be any shortage lately of stories where a person’s or company’s integrity has been compromised.

Image courtesy of CBS News
And if you’ve been at all in touch with insurance related news lately, you may have seen something about the story that was also featured on “60 Minutes” recently. An engineering firm was raided by government officials who suspected the firm of altering reports related to Super-Storm Sandy. If you saw this, then you got the main idea. Government officials carrying box after box of files from this now-disgraced engineering firm, accused of changing reports to the detriment of insurance consumers.

If you didn’t see this, then like most people in the country, you were completely unaware that an engineering firm could even be thought of doing something as sinister as writing or altering a report that would prevent an insurance customer from receiving a fair settlement. But that is the charge, and more than likely, in my opinion, that is exactly what happened.  Of course LL denied any wrong-doing, as are the insurance companies. And that is probably the last most people will hear of it, until eventually there is another story about the fines handed down (I suppose I should say IF these companies are found guilty). And then it will be back to business as usual.

While the press will in all probability downplay the end game, I will look forward to it, because it is something that has been stuck in my craw for a long time now. You see, I have known about this practice for decades. That’s right, it is not something new, nor is it something specific or isolated to Super-Storm Sandy claims.

Writing engineering reports for insurance companies is a HUGE business. Insurance companies pay billions of dollars every year for these reports, and many engineering firms specialize in this field.  They target insurance companies, knowing they can make big money year after year.
Personally, I have known about this from my days working for an insurance company. Engineers would sometimes ask what we wanted the report to say. I was trained to respond, “just tell me what you find, just give me the truth”. Whether we were worried about the litigation that would result if we ever got caught fixing reports, or whether we simply wanted to maintain integrity, I’m not sure. But either way, our (my) integrity stayed intact.  Of course that was years ago.

I just don’t know that insurance companies have the same mindset anymore. In fact, I am convinced many do not. Also, I think most have gotten smarter about how they approach this. They may not outright tell an engineering firm what they want, but the engineering firm knows, or thinks they know, that they tend to consistently deliver exactly what the carriers need to reduce claim payments, or avoid paying claims altogether. Is it coincidence? I just don’t see it that way.

You see, for years my adjusters and I have been meeting with engineers, junior engineers, or the engineers-in-training that these firms send out. While at the property, we make small-talk with them, and try to gauge what they will say in their reports. We know that what they say, and the way they
say it, could determine the outcome of the claim. That is, whether or not the claim will be covered.
Image from hurri-clean.com
For example, I recently met with an engineer to determine why mold was suddenly developing in a client’s home. The engineer walked around the home, asked a number of questions, poked his head up in the attic, took pictures, and admitted he was not sure what was elevating the moisture levels in the home enough to cause mold to grow. When pressed a bit, he said he would report that there must be a leak in the roof that was allowing water in, and that was the cause. He further said that in his opinion, that would give us the greatest chance for the insurance company approving the claim. The insured and I were satisfied, but I cautioned the insured to wait for the report before proceeding with repairs.

And as happens too often, when the official report came back (not within 2 weeks as we were told by the engineer on the scene, but 2 months later), we were shocked to see the report looked nothing like what the engineer on the scene said it would. Instead, the report claimed the mold was due to general conditions of high humidity, probably caused by water seeping into the building walls and windows (despite little if any evidence of this), combined with an air handler that was too large for the home (although he took no calculations at all that would be required to make this determination). And there was no mention at all of the roof leak he was sure would get the claim paid. Of course, the claim was denied.

We all “know” what happened. The engineer first wrote it up as he saw it, or initially discussed it with his senior engineers at the firm.  But after some back and forth between his bosses and the folks at the insurance company, the report was changed (they’d call it “revised”). That’s why it took so long, and why it looked so different. It happens like this all too often.

But I will admit they don’t always change, or revise, their reports. Usually, they know up front how to write their reports so the insurance companies will keep them busy writing more reports, and earning more money. We see those guys too. We meet them at the home, and they spend 90% of their time looking at, photographing, and making notes on every defect, deficiency, workmanship issue, and other issues we all know aren’t covered, whether we are claiming those things or not. They spend very little time looking at what we are telling them is being claimed, and when they must see it – because we insist on them looking at it, they usually dismiss what we are claiming. They say things like, “those shingles should not have blown off in that storm. If the roof was newer, and kept in better maintenance, and if the shingles were properly installed, they probably would have been fine.”

Image courtesy of weather.com
Somewhere up north, maybe in Boston, where we all know the snow has been falling for weeks, there is an engineer earning his stripes by looking at a roof that has collapsed under heavy snow loads,while trying to figure out how that loss could be attributed to poor design, materials, or workmanship – anything but record snow loads. Besides, anyone could look at the situation and say, “heavy snow did it”. The challenge is using your degree, training, and intuition, to uncover a critical flaw, no matter how minute, that few others would have detected.

This engineer no doubt went to school for a long time. He has student loans to pay. He has a long career ahead of him. He has mouths to feed. He certainly doesn’t want to disappoint his boss. And he knows if he is good at his craft, he can make a good living writing reports for insurance companies. He also  knows that engineers who routinely write reports leaning in favor of insureds, get passed over when it is time to assign the task or writing these reports.


And so it goes. Little by little, integrity takes a back seat to progress. Besides, they must think, it’s everywhere. Everyone does it, even our leaders. 

Mark Goldwich is president of Gold Star Adjusters, a group of public insurance adjusters dedicated to helping citizens get the maximum settlement for any insurance claim.

Is it Time for Your Insurance Checkup?

By Mark Goldwich

Image from dreamstime.com
We regularly go to the doctor to get a health checkup. We don’t always like it, but we do it.  We take
our car to the mechanic regularly for a checkup (or tune up). We even have our air conditioners checked regularly. We may dread having to do all of these things, but we do them for one good reason. If something is important, it is important monitor it regularly, in order to make sure it is well maintained and functioning properly.  To neglect this is to court by having the machine break down.

Your insurance policies are no different. These policies cover some of your most valuable assets, like your home, business, car, your worldly possessions, even your life and health. It is for this reason that you should take the time for yearly insurance checkups to review your policies (preferably with a knowledgeable insurance agent). Many insurance companies themselves realize the importance of this, and will contact you to schedule the checkup. But if they don’t, you should take the initiative to schedule this preventative maintenance yourself.

What should you look for in your policies in preparation for the checkup?

Most every insurance policy has a “Declarations Page” or similar overview of your policy coverage, limits, deductibles, the policy period, your contact information, and your agent’s information. Use this form as the basis of your review and checkup. Make sure the information on the policy is current and accurate. I would recommend you use the expiration date of the policy period and schedule the checkup with your agent about 60 days before that. Think about the policy limits – are they too high, too low, or just right? Have there been any significant changes to the property being covered? Did the mortgage company change? Did one or more named insured change? Did you add or lose property? Is the deductible manageable? You want the deductible just high enough to manage, because the higher the deductible, the lower your premium, and you don’t want a deductible so low that you would be tempted to file smaller claims.

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Then consider the coverage and exclusions of your policy, to the best you can understand them. Make
notes of any questions that you have, so you can ask your agent when you meet. What about special endorsements or exclusions? Are there some you have that you don’t need, or no longer need? Are there some you would like but don’t have? This is the difficult part, because unless you know what is available, you probably will not figure out what you are missing. Again, make notes so the meeting with your agent will be as productive as possible.

I know it is difficult to read and understand your insurance policies. It is tedious even for me, a trained public insurance adjuster. While you do not need to understand every word, the more of it you know, the less scary it will seem, and the better equipped you will be when it comes to seeing what changes you might want to make.  This step also makes the checkup easier for you and your agent. It is like all those other items we mentioned earlier; the better you take care of yourself all year, the better your physical will go; and the better you maintain your car or air conditioner, the better they will run with fewer problems or breakdowns.

Do You Have a Clean Bill of Health?

The goal here is twofold: 1) Understand your policies more clearly, and 2) Ensure you have the right policies, limits, endorsements, and deductible for your particular purposes. One this is certain, the time to find out about these things is not after something happens and you need the insurance, because then it is too late to make the needed changes. I can’t tell you how many times I have seen people dealing with insurance nightmares that never would have happened if they just took the time to make a few corrections to their policies. Sometimes it is something as simple as making sure the names are correct. People get divorced, marry, or pass away.  They change mortgage companies from time to time. When these things happen, the policies need to be updated with the most current information.

From you-can-be-funny.com
And remember, as an insurance professional, your agent should be a big help to you in understanding
what the policies do and do not cover. Sure, it is their job to “sell”, but only a truly unscrupulous agent would try to sell you more than you need, and in my experience, most are too worried about the negative repercussions of selling you unneeded insurance to do this. Don’t get so caught up in saving a few dollars that you give up coverage that could really come in handy should disaster strike.

So before the year gets too far underway, get out your insurance policies and your calendar. Plan out a day when you can review your policies, make your notes, and meet with your agent. Just like your health checkup, it won’t be something you look forward to, but once it is done, you’ll be glad you did it.


Mark Goldwich is president of Gold Star Adjusters, a group of public insurance adjusters dedicated to helping citizens get the maximum settlement for any insurance claim.

Beating the Dealer

By Mark Goldwich

If information is power, then information shared is more powerful, and large groups wielding information are the most power of all.  For those who read my posts, it’s no secret that the insurance industry is a business that sets out to take as much money from policyholders as possible, in the hopes that it will never have to pay any of it back. To be quite honest, policyholders themselves actually hope they never have to use what they have paid for in the first place.  But when they do need it they don’t want or expect to have to jump through a number of bureaucratic hoops to get paid.
In a lot of ways the insurance industry is a lot like the casino industry.   If you have ever gone to Las Vegas, then you know what I mean. Vegas offers games and sets the rules and the odds so that every wager favor the house.  The insurance company like the casinos accepts a little bit of your money at the time it takes on the risk of having to cover a loss at some future date. But the odds of having to pay off have more to do with the fine print in the contract (i.e. The Rules), or the interpretation of those rules when the player (i.e. The Policyholder) wins. 

Rule #1: The Rules are Subject to Change

Image courtesy of en.wikipedia.org
The thing is, the insurance industry has in essence turned the entire game on its head by making the policyholders into gamblers. The industry has become the house that in essence controls all the
rules. Every time the insurance industry has to pay a claim, they look at the risk involved. If they don’t like the odds, they change the rules of the game, or the odds of losing, or the maximum payout, or all of these – without changing your cost to play. Imagine what would happen at the twenty-one table if in the course of the game the pit boss announced that blackjack paid even money.  Have you ever seen a riot in a casino?  Yet the insurance industry does this all the time.  You pay the same to “play”, and they pay out less if you “win”. Pretty good deal for the house, right?

Sometimes though, the insurance industry goes even further in using their clout to change the law. It’s a very real possibility that the law will change if the insurance company feels they are taking on too much risk. And the greater the clout that insurance industry lobbyists have at their disposal, the more one-sided the game has become.   That’s the bad news for consumers.

The good news is that the insurance industry does have a few vulnerabilities. With all the information available on the internet, the world has become much more transparent. Like Jordan Zimmerman once noted, “A tsunami of angry consumers is a disaster, too. And if your business model is pissing off consumers, it needs to change, quickly, even if — especially if — the government owns your company.”

Unfortunately, the government doesn’t typically own insurance companies, but they do regulate them. On the other hand, insurance companies have powerful lobbyists, who spend big money to have the ear of lawmakers.   The problem is that lobbyists are sometimes involved in crafting new insurance laws, which again directly benefits the insurance companies.

en.wikipedia.org
So what can you do? You can get involved. There is no way to bring about change if consumers just sit back and idly accept everything the insurance companies do to them. Arm yourself with knowledge, and be ready to challenge the insurance companies when they tilt the rules yet further to their advantage. Let your Congressman or woman know that you aren’t going to stand idly by.  The only way to effect change is by banding together. Be aware of high profile cases where insurance companies try to abuse their power and falsely deny claims they should rightfully be paying, and make other people aware as well. The same holds true when new legislation is being enacted, or when existing legislation is being amended. Be aware, be engaged, and be involved with others who are aware and engaged.

Carefully vet the candidates you are considering voting into office. Do some research and find out if your candidate is connected in any way to the insurance industry. If so, you may want to reconsider. A candidate connected to the insurance industry may be looking to line their own pockets, and not really looking out for you, just like the insurance company that you think is on your side, but is actually fighting against you to change the law and keep from ever having to pay on any claims.
If you feel you are alone, or don’t know where to start, groups like United Policyholders are on your side. In their own words, they don’t take money from insurance companies. That’s a good sign that they are on your side. And they are a non-profit organization, which also suggests that they are trying to actually help, and not just be another organization with its hand out.

But, they need your support. Visit United Policyholders at www.UpHelp.org, and find out how you can help. You can register with them to get up to date information on what’s happening in the insurance industry. They have tons of information, tools and resources. And you can donate so that United Policyholders has working capital to continue its efforts to empower you as a policyholder. And just for the record, I am in no way affiliated with United Policyholders. As an insurance consumer that happens to be hyper-aware of this industry, I find this to be an organization worthy of mention here.

As we have learned from the insurance industry itself, they win because they make the rules. Well, the truth is, there is strength in numbers. But we can only win if we only stick together and fight the insurance industry every time they try to change the rules to their favor. We can only hope to level the playing field by banding together. So register today and get involved.

You can also get in touch with state and national public adjusting groups. You will find us on the social media sites and blogs. These provide access to industry professionals and information that could help you or someone you know, whether to fight for your rights on an insurance claim, or to learn more about a politician or upcoming legislation.

You may not see it, or hear much about it, but one thing is certain, the battle is being fought right in your own backyard. You can continue to look the other way, and hope you are not affected, or you can help defend yourself, and your neighbors, before we are all dealt a losing hand.


Mark Goldwich is president of Gold Star Adjusters, a group of public insurance adjusters dedicated to helping citizens get the maximum settlement for any insurance claim.